Capture every enquiry, track every patient.
The AI-powered CRM for dental practices.
Every enquiry captured. Every patient tracked.
Every enquiry from Instagram, WhatsApp, forms and ads in one shared thread.
Explore the inboxA 24/7 receptionist that answers, triages and books real appointment slots.
Meet the front deskSource-by-source attribution from first click to booked chair, every time.
See the numbersTrusted by clinics across Europe
Unified inbox
Every enquiry, in one place.
From first message to booked chair — captured, drafted and tracked, so nothing slips through after hours.
#01 — Unified inbox
One inbox, every channel.
Instagram, WhatsApp, email, web forms and SMS pulled into one shared, drafted thread.
All about the inbox
#02 — AI drafts
AI drafts every reply.
Long threads are summarised and the next message is written for you — ready to send.
All about AI drafts
Patient is comparing aligners between two clinics. Budget €2k, prefers Tuesday evenings, has had orthodontic work as a teenager. Wants a free initial scan.
Hi Lucia, yes, the initial scan is on us. We have Tuesday 6:15pm or 7pm next week. Which works best?
#03 — Attribution
Know your true ROI.
Source-by-source attribution from first click to booked chair, every time.
All about attribution #04 — Reporting
Reporting that closes the month.
Booked patients, conversion and live projected revenue — no spreadsheet to rebuild.
All about reporting Clinics that stopped stitching tools together.
From solo practices to multi-location groups, here's what changed the first quarter they moved to Smileline.
“We ripped out four tools the day we switched. Smileline just understands how a clinic actually works.”
“The visual plan builder made consultations feel guided, not sold. Patients sign on the same visit now.”
“Reporting dashboards replaced a hand-rolled spreadsheet our bookkeeper used to rebuild every single month.”
“Enquiries used to slip through DMs at 9pm. Now every one is answered and booked before we open.”
Who it's for
Built for every seat in the practice.
Booked patients, enquiry sources, conversions, and live projected revenue.
Instagram, WhatsApp and form enquiries pulled into one drafted thread.
Templates and AI drafts on one screen — every channel, every patient.
Source-by-source attribution from first click to booked chair, every time.
Onboarding
From signup to first reply, in one afternoon.
We do the migration, the integrations and the training. You do the dentistry.
The security your patients data deserves.
Smileline treats every record with the seriousness it demands — EU-resident storage, encryption in transit and at rest, granular access, and an audit trail you can prove.
Everything practice owners ask us first.
What does Smileline actually replace?
Smileline replaces the patchwork most clinics run today: a contact form going to one inbox, Instagram DMs, WhatsApp chats, a spreadsheet of leads, a generic CRM the team avoids, and the manual reminder messages your reception sends by hand. All of that lives in one place inside Smileline.
How long does it take to get our practice live?
Most practices are running on Smileline within a single afternoon. We import your existing enquiries, connect your website and native ad lead forms, and configure your follow-up sequences with you on a guided call.
Do we need to throw away our current PMS?
No. Smileline lives in front of your practice management software, not on top of it. We sync booked patients into your PMS so the clinical side keeps running exactly as it does today.
Where is patient data stored?
All patient and enquiry data is stored on EU infrastructure with full GDPR compliance, audit trails, and configurable retention. Encryption at rest and in transit by default.
Can multi-location practices use Smileline?
Yes. Multi-site practices run on a single Smileline organisation with per-location inboxes, routing rules, reporting and team permissions. The AI Front Desk is location-aware out of the box.
What does support look like after we go live?
Live chat from your first day, weekly drop-in training sessions for the team, a searchable Help Center with video walkthroughs, and a clinical lead who knows your setup by name.